The Mind Academy

The School for Practitioners. Since 2004.

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The Mind Academy trains practitioners. People who want to help others change, and want the skills to actually do it in the real world.

For over 20 years we’ve trained hypnotherapists, coaches and NLP practitioners, from complete beginners to psychologists and therapists. Our focus is simple. Better results. More clients.

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Why we exist

Most training teaches one discipline on its own.

Psychology, counselling and CBT work the conscious mind. Coaching gets people clear on what they want, but can’t change the behaviours and beliefs that stop them. Hypnosis on its own has no direction. Used alone, each one only reaches part of the person.

The result is coping, not resolution. Clients get clear, but can’t make the change happen. And practitioners are left frustrated, knowing something is missing.

Then there’s the other lie we are all told: love what you do, be good at it, and the money will come. I have trained plenty of people who are really excellent at what they do and still find it really hard to get clients.

The Mind Academy exists to fix both.

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How we work

We integrate the three disciplines into one process.

Coaching gives clarity and direction. NLP models how successful beliefs and behaviours actually work. Hypnosis aligns and updates the unconscious, where most behaviour lives. Together, they work the whole mind.

The old ways explain. The new way resolves.

Every process we teach, students go through themselves first, before they ever use it on a client. And you work on real people, under supervision, every day. So you leave knowing you can do it.

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What we do

Qualify. The Mind Dynamics Program. Become a professional modern hypnotherapist, and graduate as a professional coach and NLP practitioner too. 11 days live in the room, six months of mentoring, and membership of the professional associations. The world-class program, since 2004.

Master. Specialist courses for practitioners who are already working. Step-by-step methods that resolve emotional, psychological and behavioural problems, including the Hummingbird Method, the Clarity Move, Boundaries and Addiction.

Earn. The Get Clients Build Day. One day online where you build your offer, your website, your ads and your client system, ready to launch.

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Who it’s for

The Mind Academy is for two kinds of people.

The first has no prior experience, and wants to go from zero to a successful practice.

The second is already trained, and wants The Mind Academy’s specialist knowledge and skills to improve their practice and outcomes.

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Where to go from here

→ Meet the founder: Alistair Horscroft.

→ Read the founder's story: Origins.

→ Explore the frameworks: Modern Hypnotics, Neuro-Linguistics, Coaching, and the rest of the applied disciplines.

→ Train with us: Mind Dynamics — the twice-yearly live certification in Noosa.

→ Work with us: private therapy and coaching with Alistair Horscroft.